Do You Need A Virtual Assistant?

What Is A Virtual Assistant?

Think about what a personal assistant is. Your typical company director or senior manager will have a personal assistant or PA to carry out some duties for him (or her). Because this director wants to concentrate on making key decisions and the best use of his time, he will employ a PA to do the more mundane, trivial and routine tasks such as booking meetings, taxis, filing expenses and filtering his email inbox.

A virtual assistant does pretty much the same thing, they are called “virtual” not because they do not exist but because they are located offshore and are contacted via electronic means such as email and voice. They do all the things that traditional PAs do and even more.

Why Do I Need A virtual assistant?

It is normal to want to keep control of everything that you do. People talk about how they don’t trust anyone else to write their articles or to provide support to their customers or do their niche research. The simple fact is, if you trust people and give them accurate instructions and have a control structure, then there is no reason why you can’t use a virtual assistant.

But first, you need to value your time. How much is your time worth. Given that a VA will cost around $5 to $10, if your time is worth more than that then you should consider hiring one. Say your time is worth $30 per hour, then freeing up your time for $5 means that you can make a $25 profit per hour.

Tell Me More About VAs

VAs can be found all over the world but the most competitively priced ones are from India. This is because they combine cheap rates with a high standard of the English language. If you’re going to hire a VA, you should also consider what happens when they are off work ill. I recommend going with a larger company - you will benefit from sickness cover, greater flexibility, better reputation and fraud controls such as NDAs and confidentiality of data.

And remember, a VA is not there to just help out with your marketing work. Consider outsourcing the research and admin work you need to do just to manage your personal life. VAs are great for this.


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